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Campaign Monitor SoftwareReviews reviews

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SoftwareReviews users like how quickly they can build an email in the drag-and-drop editor, and they mention segmentation and automated journeys. Their complaints are cost, a thin CRM side, few integrations, and limits on custom design. We left out reviews that reword earlier reviews from other sites.

33 SoftwareReviews reviews, quoted verbatim

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What reviewers on SoftwareReviews say

MT
Margaret T.
Sales Marketing · Banking · 2025-01
SoftwareReviews

Campaign Monitor is Transforming Email Marketing

Its intuitive builder is user-friendly, making it easy for us to produce outclass and mobile-responsive emails regardless of our technical capabilities. Another similar platform usually offers complex interfaces, whereas Campaign Builder simplifies the complex designing process while preserving the standards of functionality. It focuses on personalization and powerful automation features. Pros: It offers detailed segmentation capabilities by helping us to generate targeted segments constructed on customized data, the behavior of customers, and their demographics to make sure that every email resonates with its customers. It also assists in the automation of different workloads including post-purchase follow-ups and cart recoveries. It is my favorite due to its easiness, powerful automation, and personalized capabilities. Cons: It lacks in having less comprehensive CRM capabilities as it does not facilitate pre-built CRM involving the need for third-party integration in the case when we are relying on inbound marketing for our campaigns. This results in increased complexity.

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Ease of useTemplatesAutomation
LG
Lisa G.
Finance · Finance · 2025-04
SoftwareReviews

Streamlining Email Marketing with Campaign Monitor

Campaign Monitor by Marigold allows us to use and categorize client information, our public, based on precise customer information, cooperation, and behavioral attitude. This permits us to enable our emails to be narrowly tailored and custom-made. This system can increase involvement and speed up the rate of exchange. It also offers enormous custom-based choices to individualize email content in accordance with the customer's taste and liking. Pros: Campaign Monitor by Marigold excels in various fields very efficiently, which enables it as an uncommon email marketing device for businesses targets to increase client involvement and expand their campaigns. It provides a broad range of professionally designed stencils that are simple to direct and flexible. This aids in reducing time for crafting professional designs. Cons: When I am expected to work on extensive documentation and a huge range of campaigns, I find it a bit difficult and less sturdy than another program. I find it a less familial tool for newcomers.

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Templates
FL
Fedor L.
Sales Marketing · Other · 2024-02
SoftwareReviews

Superior leads can increase sales opportunities

We have found that using Campaign Monitor's customizable subscription forms has become an invaluable tool for creating personalized subscription forms that help us expand our lead database with ideal customer profiles showing a propensity to buy. We simplify subscriptions on our website and landing pages by using Campaign Monitor's embeddable form templates, which include pop-ups, slides, and banners. Our templates offer customizable form fields, incentives such as content upgrades, and behavioral targeting options to create versions that cater to customers' browsing habits. Pros: Campaign Monitor's form capabilities are a game-changer for any marketing team seeking to capture more leads automatically across the buyer's journey. We confidently recommend them for generating and nurturing new contacts into viable opportunities at scale. For instance, a form that slides in when scrolling is triggered provides finance leads visiting pricing pages with an exclusive white paper. Similarly, a popup on product pages prompts engineers to subscribe for tech specs. The forms validate in real-time and store data directly into Campaign Monitor for instant access. Cons: Although form creation may have some learning curves, Campaign Monitor simplifies the complexities of technically implementing, managing, and customizing high-converting forms. With tailored subscription forms actively bringing in quality leads 24/7, you can focus more energy on value-driving campaigns instead of lead generat

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TemplatesPricingAutomation
AS
Ardi S.
Sales Marketing · Banking · 2024-02
SoftwareReviews

Simplifies the tracking of sales

With Campaign Monitor, I can easily schedule a predefined series of 4–6 emails to deploy over a 2-3 week period post-meeting. I can customize content blocks and images for each message. I can dynamically insert key details like the prospect's name, company, and any topics discussed to make emails resonate better. For example, the first follow-up email typically recaps our conversation. It highlights the prospect's pain points that we can alleviate and outlines the next steps. Subsequent emails may share customer case studies relevant to their scenario or provide tips for getting internal buy-in for our services. Pros: With Campaign Monitor, I can A/B test different content blocks to determine which ones resonate best with different segments. Then, I can define email paths to direct specific lead types down more customized nurture tracks. The platform enables me to track opens, clicks, and email performance metrics to refine messages over time. I may discover that image-heavy emails have higher engagement among certain users, or that calls-to-action around scheduling demos outperform content offers. These insights allow for continual email optimization. Cons: With Campaign Monitor's intuitive, drag-and-drop builder for designing responsive emails, I can quickly build beautiful, polished sequences that reinforce our brand. The automatically triggered deployments ensure that our sales reps never miss following up with promising leads.

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Ease of useTemplatesAutomation
AC
Andrew C.
Operations · Insurance · 2023-01
SoftwareReviews

An affordable email marketing solution

We used many tools prior to utilizing Campaign Monitor. All of them were really disappointing. Campaign Monitor stands apart from similar goods because it is simple to use, less expensive, and offers high-quality email templates, as opposed to how complicated, expensive, and ineffective other similar products are. Pros: One-stop shop for email marketing! 1. I like how readily our demands can be met by customizing Campaign Monitor as a solution. 2. It enables the simultaneous administration of several jobs and consumers. 3. I really like how simple it is to automate campaigns and keep track of conversions. 4. Campaign Monitor always sends the appropriate email to the appropriate recipient at the appropriate time. Cons: The designs can't be customized, despite the template designer's ease of use and high-quality templates. Nevertheless, I'm able to code and submit my own email designs. We occasionally experience problems with Campaign Monitor because it freezes and requires a restart. Simply remember to save a lot of money when working on a campaign.

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Ease of useTemplatesPricing
PH
Prashansa H.
Sales Marketing · Technology · 2023-01
SoftwareReviews

Best landing page builder and high delivery rates

I love using this email marketing tool for a number of reasons. The drag-and-drop email builder makes it simple and fast to create stunning emails our customers will love and Iit has more than 700 built-in templates. Pros: The software is very easy to use. It allows us to customize our own templates, automate emails and create opt-in forms. We are able to check statistics on a real-time basis and get accurate reports about the performance of our marketing strategy. Cons: This software should have powerful machine learning techniques such as predictive action to provide answers to tough questions regarding our customer behavior.

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Ease of useTemplatesAutomation
LM
Lindsay M.
Finance · Other · 2024-09
SoftwareReviews

A great Email Marketing software

So, what differentiates it from others, is its focus on user demands and its designs. Those who want to make their campaigns more aesthetic and appealing, campaign monitors provide them with a customizable dashboard and intuitive editor. Moreover, its main focus on segmentation and personalization helps in targeting those, which would prove to be a game changer in raising the rate of engagement. Pros: My favorite feature of Campaign Monitor is its email builder which is intuitive. This feature is very helpful for marketers having limited knowledge about coding. They can make very appealing emails with the help of this feature. This platform also provides a wide range of customizable templates that enable one to create beautiful and seamless branding and designing to make the emails look professional and attract more people towards campaigns. Cons: Talking about its negative features which I don't want to see, not at all. It is impressively dealing with all those concerns coming in the way of an eye-catching campaign. I haven't come across any of its negative sides. It assists me at every step while generating my emails to make them more worthy. So no disliking from my side.

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Ease of useTemplates
FP
Frank P.
Sales Marketing · Transportation · 2022-05
SoftwareReviews

An outstanding software for business marketing

It has provided the best marketing results as our customers are increased after using it. The advantage of using this tool is the low-price range. It is on our company's budget due to which we can enjoy all features of this software. Pros: Email marketing has been very easy for our team after using it. The email marketing is done in no time and I can connect with more customers to promote the business. This is the biggest benefit our company is getting from this software. Cons: The software is not supported by the android mobile. It is available for iPhone users but Android users cannot use it on their mobile phones. This is the only complaint of our team. We want to use it on our mobile phones as well which is not possible.

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Ease of usePricing
BM
Brooklyn M.
Human Resources · Other · 2023-01
SoftwareReviews

Convenient and Robust email marketing tool.

We can access the majority of the assets we demand as well as some other exceptionally advanced features in this robust and nimble system to run expertly designed email marketing campaigns that ultimately benefit us to generate leads and broaden our marketing approach. We've been presented by Campaign Monitor with novel ideas that are incredibly helpful for our advertising strategy and for building a strong consumer base. Pros: Campaign Monitor has given us the ability to undertake extensive personalization, such that we are able to adjust each component simply and precisely as we want in order to create a fully branded email marketing campaign that captivates our audience and shows beautifully on any system. Campaign Monitor is the prettiest solution that has significantly increased our conversions and assisted us in establishing long-lasting connections while still keeping our marketing strategy efficient and beneficial for us. Cons: Interfaces with other apps are not numerous. Association with Salesforce for greater automation has never been simple because of its insufficient integration capability. Despite being simple to use after some skill, it takes some time for new users to figure out how to employ all of the options.

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Ease of useTemplatesAutomation
AA
Amanda A.
Operations · Technology · 2023-01
SoftwareReviews

Flexible and agile software

The most dynamic email marketing platform I used is Campaign Monitor, which has an excellent drag-and-drop capability that has made email marketing really simple to achieve. This has increased the possibilities of our process and enhanced the productivity of our marketing staff. It is quite adaptable, agile, and cost-efficient. Pros: Campaign Monitor is my preferred choice because it is expertly pre-configured and still has a great deal of room for adaptation. I didn't need any instruction to use its lovely drag-and-drop UI to rapidly put up an eye-catching, high-impact email. I adore its expertly designed email templates since they enable us to seamlessly import elements of our company's logo, to make our campaigns and website look more reliable and enticing. Cons: When the user interface (UI) takes too long to load and becomes inefficient for our complex procedures, it eventually becomes terrible as well. Another negative aspect that comes to mind is the problem with resending unopened contacts within a campaign.

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TemplatesPricing
YM
Yorvini Mariano R.
Sales Marketing · Other · 2022-12
SoftwareReviews

Connecting with your audience is easy

In our company's transition Campaign Monitor has been an indispensable tool that has allowed us to create a reliable email channel allowing our marketers to get rid of repetitive and unproductive calls and move on to creating beautiful, personalized emails with more creativity and reach to our customers without reaching saturation. It has helped us increase engagement with our subscribers generating more conversation that transcends to the sale. Pros: It includes a variety of packages that allows its accessibility for medium and large companies providing the same quality of results, customer service is a plus of this platform as it is constant, it has video call seminars that has made our employees more capable in terms of support and speed. The API that this software has is incredible to use; very easy and straightforward to work with, they are constantly adding new features that allows the platform to be constantly growing. Cons: Despite its great variety could be much more extensive in terms of customization, even more than they already allow so the designs would be even more authentic and original, we believe that the CM is able to provide more formats when creating emails, the views from the network on a cell phone can be very limited generating that the work is quite uncomfortable and disproportionate, causing lack of breadth when using the platform.

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SupportEase of useTemplates
MJ
Michael J.
Information Technology · Technology · 2022-12
SoftwareReviews

Tools for managing data and mailing.

It features great, thorough, dynamic templates that make automating it simple. Our marketing has significantly changed because of automation, which is simple to utilize. Everyone on my staff can create and alter automatic email journeys because the training is so minimal. The visual email maker is good for non-programmers, and the graphical builders are easy to use and understand. Pros: I appreciate how easy it is to use and how simple it is to add content, hyperlinks, and images. Its characteristics have been altered to fit particular marketing requirements. It features great, thorough, dynamic templates that make automating it simple. We can easily reach a large audience with our chosen and focused content due to it. The Campaign Monitor system is easy to use and includes all the elements needed in an email marketing solution to be truly effective. Cons: In addition to these outstanding capabilities, Campaign Monitor is missing a few others, such as a limited selection of templates, layout possibilities, and dashboard customization options. It will be much more enjoyable to use this program if they take action and resolve these problems so that we are not dependent on others.

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Ease of useTemplatesAutomation
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